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Segment 3, December 2nd, 2023
Twenty years ago a new brand started in the outdoor business. It started as a business plan that was unveiled at Jesse Brown’s. The business plan was for the brand, Mountain Khakis.
The pants, inspired by the mountain west, where groomed by the south. In fact, the brand was founded and is still headquartered in Charlotte.
Bill Bartee from the Charlotte outdoor store, Jesse Brown’s & host of the Carolina Outdoors had a chance to speak with Ronnie Warner from Worth Repping has worked with Mountain Khakis over the past ten years. He’s had a view of the brand and its affect on the industry, which he shares with us on the Carolina Outdoors.
Things You’ll Learn by Listening:
Show Highlights:
- Warner’s first introduction to Mountain Khakis
- Mountain Khakis helping celebrate the “casual mindset…with a rugged sensibility.”
- The pants featured a gusseted crotch, triple stitch seams, and deep pockets.
- The trend of dressy to casual in the apparel world
- The growth of Mountain Khakis into a full collection of men’s shirts, pants, and outerwear
- The Twenty Year Celebration on Thursday, December 7th, 2023, from 2 p.m. to 6 p.m.
The Carolina Outdoors is brought to you by Jesse Brown’s. Check out this Charlotte outdoor store located in the Southpark-area.
Great Wagon Road distillery released a Legacy Whiskey with Mountain Khakis. A tasting will be available at Jesse Brown’s.