Sunglasses in the Wintertime with Eliot Boyd from Maui Jim

The beach, the lake, out on a stream, or just on a summer time walk:  That’s when we wear sunglasses, Right?  What if I told you that winter time is a more troubling time for sun and your eyes?

Eliot Boyd from the high-end, active lifestyle & sport glass company, Maui Jim Sunglasses, joins the program to talk about the importance of eye protection year around.


  • Winter brings the sun lower on the horizon & reflects at lower angles & at a brighter power.
  • Polarization improves the protection, reduction of glare, & the ability to control light transmission
  • Quality matters.  The materials that go into the frame but especially lense helps control the quality & clarity of light
  • What are UVA & UVB rays
  • ,Glasses also protect you from debris whether you’re a hiker, angler, or shooting enthusiast
  • The Hawaiian birthplace & inspiration of the brand
  • The average Maui Jim owner has six pair

Before purchasing sunglasses it is important to try them on & have the right frame for your face & the correct lenses for your pursuit.

The Superior Quality of Maui Jim and Polarized Sunglasses

Sunglasses serve a dual purpose: they protect our eyes from harmful ultraviolet (UV) rays and enhance our vision by reducing glare. At Jesse Brown’s, the local fly shop in Charlotte, there are a vast market of sunglasses, Maui Jim stands out as a brand synonymous with exceptional quality and innovation. At the core of their success lies their commitment to delivering superior optics, cutting-edge lens technology, and unmatched polarized lenses. In this exploration, we delve into the distinctive features that elevate Maui Jim and polarized sunglasses to a level of quality that transcends the ordinary.

Maui Jim: A Legacy of Excellence

Optical Clarity

One of the hallmarks of Maui Jim sunglasses is their unparalleled optical clarity. The brand employs state-of-the-art lens technology, utilizing materials that enhance visual acuity and reduce distortion. The precision in lens manufacturing ensures that wearers experience a crisp and clear view, allowing them to see the world with vivid detail.

PolarizedPlus2® Technology

At the heart of Maui Jim’s superiority lies its proprietary PolarizedPlus2® technology. This cutting-edge innovation goes beyond conventional polarization by eliminating 99.9% of glare and blocking 100% of harmful UV rays. This not only enhances the visual experience but also protects the eyes from potential damage caused by prolonged exposure to the sun’s harmful rays.

Color Enhancement

Maui Jim takes color enhancement to new heights with lenses designed to mimic the natural hues of the Hawaiian landscape. By fine-tuning the lenses to transmit only the most beneficial light, Maui Jim sunglasses enhance contrast and make colors more vibrant. This results in an immersive visual experience that goes beyond mere eye protection.

SuperThin Glass and MauiBrilliant

The Maui Jim sunglasses at Charlotte’s local outdoor store, Jesse Brown’s, offers a variety of lens materials, including SuperThin Glass and MauiBrilliant. SuperThin Glass is known for its superior scratch resistance and clarity, providing a high-end option for those seeking uncompromising optics. MauiBrilliant, on the other hand, is a lightweight and impact-resistant material that maintains clarity while offering enhanced comfort for extended wear.

The Advantages of Polarized Sunglasses

Glare Reduction

Polarized sunglasses, in general, offer significant glare reduction compared to non-polarized counterparts. This is particularly beneficial in environments with reflective surfaces such as water, snow, or roads. By filtering out horizontally oriented light, polarized lenses diminish glare, providing clearer vision and reducing eye strain.

Enhanced Vision in Bright Conditions

Polarized lenses excel in bright and sunny conditions. Whether you’re engaging in water sports, driving, or simply enjoying a day outdoors, polarized sunglasses improve visibility by minimizing glare and enhancing contrast. This not only makes activities safer but also more enjoyable.

Eye Comfort and Reduced Fatigue

Glare can cause discomfort and eye fatigue, especially in prolonged exposure to bright sunlight. Polarized sunglasses alleviate these issues by blocking out the harsh reflections, allowing the eyes to relax and reducing the risk of headaches or squinting.


In conclusion, the quality of Maui Jim and polarized sunglasses extends far beyond the surface-level aesthetics commonly associated with sunglasses. Maui Jim, in particular, has carved a niche in the market by prioritizing optical excellence, innovative technologies, and a commitment to enhancing the visual experience for wearers. The incorporation of PolarizedPlus2® technology and the use of advanced lens materials showcase Maui Jim’s dedication to pushing the boundaries of what sunglasses can achieve.

Polarized sunglasses in Charlotte, in general, offer a multitude of benefits, ranging from glare reduction and enhanced color perception to increased eye comfort in bright conditions. The combination of these features makes polarized sunglasses a staple for individuals seeking not only style but also superior eye protection and visual clarity.

Investing in Maui Jim and polarized sunglasses is more than a fashion choice; it is a decision to prioritize eye health, visual comfort, and an unparalleled outdoor experience. As technology continues to advance, it is exciting to anticipate the further innovations that will redefine the landscape of sunglass quality in the years to come.